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The Brand & Communications Agency


Wed Mar 28 2018

Our Highlights from the Ideal Home Show 2018

Good Homes Roomsets - Botanical Bedroom

Crown Paints Colour Consultant - Chrissi Baldwin in the Renovation Hub

Ideal Home Show

2LG Studio - Garden Pod

Good Homes Roomset - Botanical Bedroom

Good Homes Roomset - Hi-tech Media Room

When it comes to home decoration, the Ideal Home Show is one of the largest events in the UK, offering homeowners the latest on-trend inspiration and DIY advice. First opening its doors in 1908, the show has grown in popularity ever since. Hosted at Kensington Olympia, the show now boasts an impressive 238,000 visitors on average each year. For those who haven’t made it down to the show, we’ve highlighted a few of our favorite bits for you.

As anyone who has visited the show will attest, the front-of-house display has always been an eye-catching and playful foretaste of what’s inside the show. Sponsoring this year’s display, Crown’s giant mirrored paint pots adorn the entrance, reminding us that colour is a major part of what makes our homes our own. Yes, we did pose for an obligatory mirror-selfie next to them!

Crown’s involvement in the show continued inside with the sponsoring of the Good Homes roomsets. Back by popular demand, Good Homes has brought to life six inspirational room-sets showing the latest interiors trends. Styled by the talented Kate McPhee and the Good Homes team, each room provides unique and exciting ways to incorporate colour into different rooms of the house.

The Botanical Bedroom, with a focus on wellbeing and mindfulness, was one of our favorites. The space sees calming greenery interpreted with a gentle horizontal ombre paint effect on the wall. The styling combines beautifully sharp geometric shapes with feminine accessories, to create a botanical oasis in the middle of the bustling show. The Dramatic Kitchen competed for the top spot in our eyes. The space was a more contemporary take on the classic monochrome scheme which is often associated with kitchen design. All-black units are complemented with metallic accents to create a sophisticated and industrial-inspired space. The walls are painted with Crown’s Grey Suede paint, a collection of textured paint that has a matt, suede texture for ultimate sophistication.

Another highlight for us, was the Garden Pod. Created by design duo 2LG Studio. Jordan Cluroe and Russell Whitehead. Taking up the challenge to design a mindful working space, they said, “We wanted to create a mindful creative studio space. An adaptable space that can be a retreat, a place to entertain clients, a place to get creative, hold meetings, make a healthy lunch and get stuck into some designing. We have stripped back our signature use of colour to a very spare palette to let the different materials sing.” It certainly didn’t disappoint and perfectly combined modern sustainable materials with contemporary styling.

Colour was a big theme of the show, so who better to design the Innovation Home then colour guru, Sophie Robinson. Sophie said: “The big message is colour and how it can really create a show stopping scheme. I’m also looking at how new technology can be incorporated seamlessly and subtly within the home. It’s increasingly becoming a bigger part of our lives, but we also feel the need to escape from it too. So how this works within an interior design is integral.”

The Ideal Home Show is on from 17th March- 2nd April, so to get your dose of interiors inspiration, head down to Olympia for yourself.

Susie Briant